Prof. Kobby Mensah, Chief Executive Officer of the Ghana Tourism Development Company (GTDC), has been honoured with a prestigious award for Tourism Technology and Innovation at the 2025 National Tourism Awards, held at the Grand Arena of the Accra International Conference Centre. The recognition celebrates his outstanding leadership and transformative impact on Ghana’s tourism sector.
At the centre of this achievement are two ground-breaking platforms born from his visionary leadership: the Ghana Tourism Marketplace (GTM) and the Ghana Tourism Investment Platform (GTiP). These innovations have rapidly emerged as game-changing national tools, redefining how tourism is marketed, accessed, and financed across the country.
Cheerful moments with staff and management of GTDC- Group Photo with Prof Kobby Mensah, CEO of GTDC
Through the Ghana Tourism Marketplace, tourism operators including tour companies, hotels, transport providers, festival organizers, attractions, and experience creators now have a unified digital space to showcase and sell their products directly to consumers. Tourists, both local and international, can seamlessly discover, book, and pay for authentic Ghanaian experiences with ease. More importantly, the platform has expanded market access for small and medium operators, increased destination visibility, and introduced data-driven insights that support smarter industry decisions. GTM has transformed a once-fragmented tourism market into a connected digital ecosystem.
Yet, Prof. Kobby Mensah’s vision extended beyond visibility to the critical need for financing. This led to the creation of the Ghana Tourism Investment Platform an innovative and structured bridge between credible tourism projects and potential investors. GTiP enables hotels, attractions, infrastructure, and destination experiences to access organized investment opportunities, while providing investors with bankable, de-risked projects that promote confidence and sustainable tourism growth.
Together, GTM and GTiP form a powerful digital and financial backbone for Ghana’s tourism industry one that markets tourism, sells tourism, and funds tourism within a single integrated framework. It is this holistic and forward-thinking transformation that earned Prof. Kobby Mensah national recognition.
As he received the award, the moment symbolized more than personal achievement. It marked a bold new chapter for Ghana’s tourism industry one driven by technology, strengthened by investment, guided by innovation, and anchored in visionary leadership that is positioning Ghana for global tourism relevance.
story By:Lein Tetteh
Prof. Kobby Mensah, Chief Executive Officer of the Ghana Tourism Development Company (GTDC), has been honoured with a prestigious award for Tourism Technology and Innovation at the 2025 National Tourism Awards, held at the Grand Arena of the Accra International Conference Centre. The recognition celebrates his outstanding leadership and transformative impact on Ghana’s tourism sector.
At the centre of this achievement are two ground-breaking platforms born from his visionary leadership: the Ghana Tourism Marketplace (GTM) and the Ghana Tourism Investment Platform (GTiP). These innovations have rapidly emerged as game-changing national tools, redefining how tourism is marketed, accessed, and financed across the country.
Cheerful moments with staff and management of GTDC- Group Photo with Prof Kobby Mensah, CEO of GTDC
Through the Ghana Tourism Marketplace, tourism operators including tour companies, hotels, transport providers, festival organizers, attractions, and experience creators now have a unified digital space to showcase and sell their products directly to consumers. Tourists, both local and international, can seamlessly discover, book, and pay for authentic Ghanaian experiences with ease. More importantly, the platform has expanded market access for small and medium operators, increased destination visibility, and introduced data-driven insights that support smarter industry decisions. GTM has transformed a once-fragmented tourism market into a connected digital ecosystem.
Yet, Prof. Kobby Mensah’s vision extended beyond visibility to the critical need for financing. This led to the creation of the Ghana Tourism Investment Platform an innovative and structured bridge between credible tourism projects and potential investors. GTiP enables hotels, attractions, infrastructure, and destination experiences to access organized investment opportunities, while providing investors with bankable, de-risked projects that promote confidence and sustainable tourism growth.
Together, GTM and GTiP form a powerful digital and financial backbone for Ghana’s tourism industry one that markets tourism, sells tourism, and funds tourism within a single integrated framework. It is this holistic and forward-thinking transformation that earned Prof. Kobby Mensah national recognition.
As he received the award, the moment symbolized more than personal achievement. It marked a bold new chapter for Ghana’s tourism industry one driven by technology, strengthened by investment, guided by innovation, and anchored in visionary leadership that is positioning Ghana for global tourism relevance.
story By:Lein Tetteh